![]() ![]() It is a step ahead of usual listing where the founders come forward at the launch of their products to conduct a Q&A chat session with other members of the community. Product Hunt Live is an AMA (ask me anything) for the entrepreneur community. Even if they promote an event, they get better ROI as compared to promoting on other social networking websites.īesides the daily product list on the website, Product Hunt also sends a daily newsletter with the featured list to hundreds of thousands of subscribers.Moreover, many tech event organisers feel Product Hunt is a better option to promote an event as – EventsĮvents section is another strategy to make the platform feel more like a community. Jobsīesides the basic community features, Product Hunt also lets the users find the required partners, employees, and freelancers by posting jobs on the platform. Ship subscribers also get $7500 in AWS credits, access to Stripe Atlas, and subscriber insights from Clearbit. Ship is designed keeping in mind every need of a product launch. Ship is a toolkit designed for the makers to test their MVPs, Beta, and final products, collect leads, gather extra information using surveys, create landing pages (with A/B testing), talk to the target audience, and integrate their product with hundreds of platforms like Zapier, Mailchimp, and Slack. The company is also coming up with their new product – makers, which gives even more options to engage with other makers on product hunt. The whole platform operates like a community forum where people share new products, talk about them, and even ask for recommendation and advice on the ‘ask’ page. Other than this, the platform also lists the best products of the day on its homepage to increase the engagement. Community members are also given an option to recommend the product to other members by stating its pros and cons. People get to upvote the product they like. Hunting is an easy process where you link to the product website, add images and descriptions, and state your views about the product. A product is brought to the community by hunting it which can be either done by the maker or anyone else from the community. ProductsĪlmost everything on product hunt revolves around the products be it yours or someone else’s. Here are the essential elements of Product Hunt’s business model. The main goal of the company is to keep the users engaged by maintaining the quality of the platform and adding more features which Product Hunt is doing very well. Product Hunt runs on similar lines to that of any other social networking website business model where the company owns or adds no content but at the same time plays a crucial role in managing it. ![]() Other social and professional features like being able to follow other users, ask for advice and recommendation, job posting, and event and meetup posting makes it a one-stop tech resource for every tech enthusiast. The opportunity to learn from smart people building for the futureīesides this, the platform operates in a similar way to other community platforms like Reddit where the community decides what’s useful and what’s not with its votes. My favorite part about startup investing: It’s all because of its founder – Ryan Hoover who actively cultivated the community in 2013, moderated the product listings, and curated the best products for the email newsletters. How did Product Hunt become so popular, you ask? The platform is a result of well-researched strategy which combines peer referrals with a forum-like community structure which lets you share your product or any other product you liked on the internet, ask questions, start a discussion, find similar products and makers of your niche, post jobs and events, chat and get inspired. Product Hunt is a Y Combinator backed startup which lets you share and discover new products, meet other product developers, entrepreneurs, and enthusiasts, and geek out about everything related to tech. ![]()
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